Case Study

Uprise Cranes Rebranding

Uprise Cranes Rebranding

Hero image featuring a website on the laptop
Hero image featuring a website on the laptop
Hero image featuring a website on the laptop

Discover

Understanding the Needs of Today’s Crane Hire Services.

Uprise Cranes, a growing wholly Australian-owned, company built on Family, Respect, Honesty and Reliability. Providing crane hire services and labour solutions to the residential and commercial construction industry in Sydney.

Client

Uprise Cranes

Industry

Construction

Year

2026

Services

Rebranding

Discover

Understanding the Needs of Today’s Crane Hire Services.

Uprise Cranes, a growing wholly Australian-owned, company built on Family, Respect, Honesty and Reliability. Providing crane hire services and labour solutions to the residential and commercial construction industry in Sydney.

Client

Uprise Cranes

Industry

Construction

Year

2026

Services

Rebranding

Image with the app presentation
Image with the app presentation
Image with the app presentation

Uprise Cranes

Creating Visual Clarity

The challenge was a logo that lacked immediate recognition due to competing colors and visual complexity.

Our solution: a refined, single-color design that cuts through the noise. The simplified approach ensures the brand is instantly identifiable across digital and print applications, making it more memorable and effective in the industry.

Uprise Cranes

Creating Visual Clarity

The challenge was a logo that lacked immediate recognition due to competing colors and visual complexity.

Our solution: a refined, single-color design that cuts through the noise. The simplified approach ensures the brand is instantly identifiable across digital and print applications, making it more memorable and effective in the industry.

Image with the app presentation
Image with the app presentation
Image with the app presentation
Image with the app presentation
Image with the app presentation
Image with the app presentation
Image with the app presentation
Image with the app presentation
Image with the app presentation

0+

0+

assets created, including brand guidelines

0

0

week to complete the entire re-branding process.

0%

0%

boost in user recognition metrics.

0+

0+

logo variations explored

0+

0+

assets created, including brand guidelines

0

0

week to complete the entire re-branding process.

0%

0%

boost in user recognition metrics.

0+

0+

logo variations explored